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Pandora Re-brand

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Pandora Music was founded in 2000 as a music streaming service for audiences ages 25 through 34. My goal is to target younger audiences with a playful design that can read well across multiple platforms. The marketing tools that would be used is social media platforms such as Instagram and Twitter sharing daily playlists and encouraging customers to submit their playlists to be featured.


I wanted a logo that enhanced instead of changed the shape of pandoras new design, so that when it’s “ there would be less shock to the customer, like what happened when
Instagram changed its logo.

This process was achieved with Photoshop and Illustrator

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Pandora music  re-design for SCAD
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Stationary

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Vehicle wrap

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